UX Strategy

We Strategise CX in UX

WHY UX STRATEGY?

UX strategy aids in product development and positioning.
The importance of UX (User Experience) strategy lies in its ability to systematically plan and design user interactions with a product or service, ensuring that it meets user needs, enhances satisfaction, and drives business success by fostering positive user experiences and loyalty. A well-defined UX strategy helps organisations create intuitive, efficient, and enjoyable experiences that differentiate their offerings in the market and ultimately lead to higher user engagement and customer retention.

Our OFFERINGS

UX Strategy Services we offer

BUSINESS OBJECTIVES ALIGNMENT WITH UX

We will assist you in aligning your business goals with our efficient UX Strategy that helps you achieve the best customer experience.

BLEND PERSONALITY ELEMENTS

We include elements of brand personality into UX design to guarantee consistency across your digital products.

IMPLEMENT RESEARCH INSIGHTS

We use the knowledge we learn from user research to design a solution that meets both business and user needs.

COLLABORATE & CONDUCT WORKSHOPS

To help develop a focused UX strategy, we will collaborate with your design team, management, and stakeholders.

How do we do it?

We design UX Strategies that align with your goals to provide seamless Customer Experience (CX)

1

Establish objectives and a plan

  • In order to obtain a precise estimate of the amount of work and the time needed to complete them, we define UX goals and establish logical milestones.
2

Establish a Problem Statement

  • We make the needs of the target audience crystal clear so that the finished product may effectively meet those needs.
3

Establish Key UX Metrics

  • Based on industry benchmarks, which offer a frame of reference for evaluating the performance of UX efforts, we establish the most crucial KPIs.
4

Design and Test

  • We begin by creating the user flows, wireframes, and information architecture for your product after the aforementioned elements are in place.
5

Determine UX ROI

  • We track a number of important indicators, including the completion of the lead capture form, fresh sign-ups, conversions and sales etc.

TECHNOLOGIES & Platforms

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Figma Logo
Sketch Logo
invision Logo
axure Logo
craftio Logo
Figma Logo
Sketch Logo
invision Logo
axure Logo
craftio Logo
proto Logo
marvel Logo
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proto Logo
marvel Logo
framerx Logo
origami Logo
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proto Logo
marvel Logo
framerx Logo
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View our work

client testimonials

Frequently Asked Questions

Still have Questions?

Here, we've compiled a list of FAQs about our UX Strategy services that you might have and many of our clients have asked us :

How will you help us as UX strategists?

As UX strategists we provide valuable insights and recommendations from a user-centered perspective to guide important business decisions and ensure that user needs are considered throughout the design and development process.

Are UX strategy and UX design related?

No, they are distinct but interconnected components. UX strategy sets the foundation and guides decision-making before UX design, while UX design focuses on creating the actual user interface and interactions based on the strategic framework. At Simplileap we provide a holistic service for our clients.

Are UX strategies necessary for all products?

While UX planning is crucial for complex applications like enterprise applications, e-commerce, etc., it may not be as critical for small websites or simple applications / products where user experience considerations are less complex or limited.

If you have a business strategy, do you still need a UX strategy?

Yes, even if you already have a business strategy, you still need a UX strategy. In order to build products or services that satisfy both user needs and corporate objectives, user-centric design concepts must be included in the user experience strategy to ensure that it does.

get in touch

Let us find out how we can work together to achieve business goals. Please fill out the form and we will be sure to get in touch with you soon.

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